16202 - Online Marketing: Driving Word of Mouth with your Website, Social Media, and Email - Lindy Dreyer
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Lindy Dreyer, Chief Social Media Marketer, SocialFish, Washington, DC
In 2011, your current and future customers will look for you online. What will they find? Discover three online marketing techniques that will make your web presence as remarkable as your business.
• See how fresh web content attracts customers to your website
• Learn to use social media to meet your customers where they are already spending time online
• Make a plan for how to use these techniques to build customer loyalty and retention through email