Anne Obarski

Women make 80%+ of all purchase decisions and that is no different in your outdoor living purchases. If that statistic is true in your business then what are you doing to attract, satisfy and multiply more women customers? Now is the time to take a look at your business through a woman?s eyes!

Learning Objectives:

• Identify the 3 reasons why she comes to your business vs. your competition
• Determine why traditional selling techniques won't work
• Explore your store "through a woman's eyes"- might surprise you
• Learn the 3 ways to close the sale that have nothing to do with price